We don't just build the product. We drive the outcome.

Codeswop is a product engineering studio for software. Our engineers talk to your users, decide with you what is worth building, ship it end to end and measure whether it worked.

Product scoping call

Free · 30 minutes · No commitment

In 30 minutes, you'll leave with:

  • The user problem worth solving first
  • A first release you could ship in weeks
  • An initial budget and timeline range
Pick a time

You'll speak with Regardt or Dean, the engineers who'd build it.

Trusted by

Biblo.tvBlu Dot SAPragma KonsultSwish PaymentPyper Yachts

A product engineer does more than close tickets.

Most agencies pass your idea down a chain: account manager, designer, developer, tester. Context gets lost at every handoff. Our engineers own the whole loop, from the user's problem to the result in production.

Typical agency

BriefAccount managerDesignerDeveloperTesterHandoff

Codeswop

User problemShipped featureMeasured resultOne team, no handoffs

Talks to your users

We join user calls and read support tickets, so we build from real problems, not guesses.

Owns it end to end

Interface, backend, data and deployment. The engineer who scopes a feature is the one who ships it.

Ships small and often

Small releases reach users quickly, so feedback arrives in days, not quarters.

Measures what shipped

Every feature launches with the analytics to show whether it worked.

Keeps it easy to change

We refactor as we go, so the tenth feature ships as easily as the first.

Products we own with our clients, from first user to production.

The Keychat Feast website

Keychat · WhatsApp commerce

Food ordering that never leaves WhatsApp.

End-to-end food commerce for restaurants, all inside WhatsApp: customers browse, order and pay without opening another app.

~R1min orders processed
5,000orders
100k+messages handled
View project: Keychat

Biblo.tv · Music licensing

A music catalogue so automated that two people run it.

Independent African music, cleared for licence. Natural-language search lets agencies find tracks the way they brief them.

12,000hours of music cleared
2people run the platform
2018building together since
View project: Biblo.tv
The Biblo.tv catalogue

More products we've built.

Peer-to-peer delivery

PackHitch

Nationwide peer-to-peer delivery across South Africa: packages matched with verified drivers already travelling the route. Senders get an instant quote; drivers turn empty boot space into earnings.

View project: PackHitch

Self-checkout kiosk

Pyper Go

Self-checkout kiosk for a marine retailer, built on Shopify as the single system of record: NFC card identity, per-vessel B2B pricing, and stock moved to the kiosk's location the moment an order closes.

Tax compliance

Tact

Tax compliance status for an accounting firm's whole client portfolio, pulled from SARS eFiling and kept current, instead of logging in client by client. A working prototype was in their hands in two weeks.

Fibre signup on WhatsApp

Blu Dot SA

The entire fibre signup journey handled inside WhatsApp, with no forms and no branches. Built for customers that traditional, credit-gated flows turn away.

View project: Blu Dot SA

When every feature costs more than the last, users stop driving the roadmap.

Every release adds complexity. Left alone, teams start shipping whatever is cheapest instead of what users need, until a rewrite looks like the only way out. Product engineers keep that curve flat, so decisions stay about the product.

How we use AI

AI writes code fast. Our engineers direct it and review every change, so the design stays clean and each new feature is as easy to add as the last.

Effort per feature

Typical projectWith Codeswop
IllustrativeFeatures shipped →
44%

of AI code tasks introduced a security flaw in tests Veracode reported in July 2026.

Veracode: 2026 GenAI Code Security Report (opens in a new tab) · July 2026 · Tests of 100+ AI models on 80 coding tasks

46%

of teams surveyed have shipped AI code that later failed in production.

SmartBear: 2026 State of Software Quality and Testing (opens in a new tab) · September 2026 · Survey of 1,436 US and UK leaders and practitioners who use AI in development

35%

of AI-generated code reaches production before the team fully understands it, say the engineering leaders surveyed.

Undo: Overcoming the limitations of coding agents in complex software systems (opens in a new tab) · September 2026 · Survey of 300 senior engineering leaders in the UK and US

Survey figures come from companies that sell testing, debugging and security tools. We show each date and sample size so you can judge them.

Sources
  1. 2026 GenAI Code Security Report (opens in a new tab)Veracode, 28 July 2026Tests of 100+ AI models on 80 coding tasks. Veracode's own benchmark, run over four years, with 11 models added in 2026. The average security pass rate is 56%.Veracode sells application security testing.Checked: 5 October 2026
  2. 2026 State of Software Quality and Testing (opens in a new tab)SmartBear, 30 September 2026Survey of 1,436 US and UK leaders and practitioners who use AI in development. SmartBear's own survey.SmartBear sells software testing tools.Checked: 5 October 2026
  3. Overcoming the limitations of coding agents in complex software systems (opens in a new tab)Undo, 28 September 2026Survey of 300 senior engineering leaders in the UK and US. Fieldwork by Coleman Parkes in July and August 2026, at organisations with $250m+ revenue that run large, complex codebases (93% C/C++).Undo sells debugging tools.Checked: 5 October 2026

One team, from the first user conversation to the hundredth release.

How most clients work with us

Product engineering team

A small senior team that owns your product, or one part of it.

We work as the engineers who own a product area. We talk to your users, set priorities with you, ship small releases and check each one against the numbers. You get a product team without hiring one.

  1. 01 Discover
  2. 02 Ship
  3. 03 Measure
Talk to us about a team
01

Product discovery

We talk to your users and map goals, scope and risks before anyone writes code. You get a plan: what to build first, what can wait and how we'll know it worked.

02

Custom software

When off-the-shelf tools don't fit, we build the interfaces and the systems underneath, instrumented so you can see how they're used.

03

Integrations & automation

Your tools, platforms and partners joined up, so each record is entered once. Every connection handles errors and retries, so one failed call doesn't become a lost order.

04

AI app rescue

Your AI-built app, made safe to change again. We audit what you have, stabilise it and flatten the complexity curve, without a rewrite.

One path, four steps. You decide at each one.

  1. Free · 30 min

    Scoping call

    We map your goals and users, and find the problem worth solving first.

    You getThe user problem to solve first, a first release scope and an initial budget range.
  2. Strategic Decision Framework

    Blueprint & fixed price

    Each objective is treated as a hypothesis. Evidence decides which ones stay.

    You getA detailed project blueprint with a fixed cost commitment.
  3. Ship & measure

    MVP with real users

    A small, focused release gets real feedback fast. We measure how it's used and let the evidence pick the next step.

    You getWorking software in front of real users.
  4. Ongoing

    Scale without the slowdown

    With each release we talk to users, then refactor and simplify, so new features stay as easy to add as the first.

    You getA product that improves every release, on a codebase that stays easy to change.

The decision to build stays yours at every step.

Start with a free call

In their words.

“Codeswop is part of the team. I feel like I have super powers with them by my side.”
Markus WormstromStar Wars composer · Founder, Biblo.tv
“Dean and Regardt helped us build a prototype within two weeks. They understood the problem deeply and in our first prototype iteration, we could already see massive savings on tasks that have historically been blockers to scaling our business.”
Venco KrugerAssociate, Pragma Konsult
“Moving fast with vibe coding tools is great, but at some point I needed my prototyped ideas to become real functional software systems that can work in production for real users.”
Craig DewartFounder, My Content Pal

The people you talk to are the engineers who build it.

Codeswop was founded in 2016 by Regardt Nel and Dean Harber. Ten years later, both still talk to our clients' users and work in the code on every project.

Portrait of Regardt Nel

Regardt Nel

Director

Works across strategy and delivery. He scopes what a build actually needs, then stays in the code while it ships.

LinkedIn: Regardt Nel
Portrait of Dean Harber

Dean Harber

Director

Sets the engineering standards the studio holds itself to, and contributes more to Codeswop's systems than anyone else.

LinkedIn: Dean Harber

Let's get the conversation started.

Thirty minutes with Regardt or Dean. You'll leave with the user problem to solve first, a first release scope and an initial budget range. No commitment.

Prefer email? info@codeswop.com

Step 1 of 2

Pick a date and time

30-minute sessions, Monday to Friday. Times shown in South African time (SAST).

Tuesday 6 October · available times